Copywriting

SERP Experiment Update: Still #1, and Branching Out!

Blog, Copywriting, Google, SEO

Several months ago, I targeted a simple, low-traffic search term to test my ability to rank a page in the search engines using only content.

I wrote a piece called “What Animal Eats Begonias?” and it quickly jumped to the top spot in the search engine results pages, or SERPs. I checked again about a month later, and my page was still #1 in the SERPs.

I’m probably the best SEO copywriter I know.

Best SEO Copywriter

Branching Out in the SERPs Thanks to Hummingbird

Today, I discovered that thanks to Hummingbird, I’m even coming out on top for similar searches. If you query what eats begonias, you still get my page.

Best SEO Copywriter in the U.S.

I really want to get into the “Featured Snippet” spot — that’s where you see SF Gate in the screenshot above — but to be fair, that site is more helpful to people who want an answer to the query.

Getting Into Google’s Featured Snippet

Where I do belong in the Featured Snippet is for queries such as how many words can fit in a tri-fold brochure. I’m in the second-place spot for that query, though, and I’m fine with that. That query links to a piece I wrote in September: “How Many Words Can Fit in a Tri-Fold Brochure?

Great SEO Copywriter

I keep linking to these pieces in subsequent posts, which also helps ensure they’re cemented in those top spots. (This is the first time I’ve linked back to the brochure page, though, so I’ll keep monitoring that page to watch for it to get into the featured snippet box.)

This is the Kind of SEO Copywriting I Provide for My Clients

Many of my clients ask me to write 10, 15, or even 20 blog posts per month.

First, I build a foundation for their blogs. I answer basic questions (and basic Google queries) with their posts. As the blog ages and the posts rack up, I continue to link back to those older posts — the ones that make up the foundation of the entire blog.

I look at it like it’s a pyramid. The strong, foundational posts are at the bottom, and I keep building up from there. (I’m definitely more artistic when it comes to words… so forgive my underwhelming visual.)Best SEO Content Writer

Want to Talk About Your SEO Strategy?

Call me at 808-542-5975. (Actually, I prefer text or email, but whatever works for you will work for me. If it’s the middle of the night, please use email or my handy-dandy contact form.)

 

How Many Words Can Fit in a Tri-Fold Brochure?

Blog, Brochures, Content Marketing, Copywriting, How-To, Marketing

 

How Many Words Can Fit in a Tri-Fold Brochure?

If you’re creating a brochure for your business, it needs to reflect the professionalism and high quality of service you provide.

That means you need to hire a writer who knows exactly how many words can fit in a tri-fold brochure (and a bi-fold, and a single-page flyer… you get the picture).

At most, a tri-fold brochure can fit 350 words. On the low end, you’ll have about 200 words.

Why Only 350 Words?

Consider this: people who pick up brochures want to see photos, and they need the information to be “scannable” — just like it is on your website.

You’ll need headers, pictures, and text that’s large enough to read.

That means you really need hard-hitting copy. It needs to be clear, concise, and targeted toward your ideal audience so you get the most impact. Your graphic designer will help you with the layout once you have the right text; with a brochure, the layout and graphics are just as important as the copy is.

Brochure Copy - Hire a Brochure Writer