Client Needs
This fitness instructor needed to increase the volume of his personal training business through search engine traffic. He also needed to clearly define his services in easy-to-understand terms and connect with people who were “on the fence” about working with a personal trainer.
Target Market
Affluent people interested in working with a personal trainer in a highly competitive location
Services Provided
Website copy
Search engine optimization
Results
The copy’s friendly, conversational and encouraging tone helped grow the existing base of trainees at URise, resulting in increased profits and a steady stream of regular business.
“I liked how you broke down the content with subheading and bullet points etc., making it easy to read… Thank you.” – Enis Ellison
