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Website CopyGood website copy makes a huge difference when you’re trying to connect with clients and customers.
Blog Posts Keep Google and your readers happy with fresh, exciting (and sometimes viral) blog posts.
Press ReleasesAnnounce big news through attention-grabbing press releases that get your business noticed.
FAQ
Maybe you’re not sure whether you need to hire a copywriter. Check out our FAQ for fast answers.
Sonya Sparkman, REALTOR(R) Benchmark Realty LLC

“Angie develops a great deal of content for the Bridgemore Village blog, and as the weeks have passed, we have watched it climb in the search engines. She sends screenshots of where we are, and we’re now beating our hottest competition. I highly recommend working with Angie – she will help your business get recognition and grow.”

Sonya Sparkman, REALTOR(R) Benchmark Realty LLC
Matt Fakhoury, Chicago criminal defense lawyer

“My firm has been working with Angie for almost a year, and she’s our go-to writer. She’s done extensive keyword research that’s been right on-target. I’d recommend her to any law firm who needs a little boost in the content department and a push on social media. She is reliable, professional, and very personable. Angie goes above and beyond the call of duty for her clients!”

Matt Fakhoury, Chicago criminal defense lawyer

“Angie, we appreciate you! All the time over the last year that you have volunteered for our organization has been stupendous! Now to help us (a multiple organization collaboration) with the media related needs which are ultimately for the border children coming to North Texas is just so amazing! You are an inspiration to your peers, a true patriot, and an amazing writer! Your service to humanity is beautiful.”

LaDonna York, Founder, Homeless Nexus

“When we needed 33 landing pages and a serious overhaul on our existing website copy, our designer recommended Angie, and we are so glad she did. She handled loads of research and immediately created copy that really connects us with our customers, and her SEO skills are top-notch; we’re able to reach a broader audience and convert more traffic than we could before.”

Jason Yourofsky, Atlantis Mortgage

“Angie has been working with our Toronto law firm for nearly two years to develop content for our website and help with our SEO. No matter what topics I have given her, she has consistently met deadlines and delivered articles that are well researched, well written and highly engaging. I would (and have) recommended Angie to others without hesitation.”

Gabe Meranda, Gelman and Associates

I HIGHLY recommend using Angie for your website copy writing. Her prices are the most competitive and her work is excellent. Her SEO knowledge is extensive and she is always on top of the latest algorithm changes. I send all of my real estate & mortgage clients to her and she ALWAYS takes amazing care of them. She initially reviews and analyzes their websites and then sends them a custom proposal and in addition she gives them a detailed explanation of the SEO advantages that her new copy will provide. No one in the industry provides this level of service at the competitive prices she offers. A true class act!

Charra Bennett-Hammett, Real Estate Web Design at YourSiteNeedsMe.com

“Extraordinarily talented and reliable, Angie stands out among other writers in a crowded industry chiefly for these two traits. She also has an unflinching willingness to see projects through to completion. Because of these skills, Angie can be trusted with any project, under any circumstances. I can vouch for the quality of her work with no caveats or reservations.”

Vladimir Shvorin, Lead Copywriter, Exclusive Concepts

“ We have worked with Angie on and off, every time we need a copywriter, for about six years. I have never been happier with a writer (and I have been working with writers for a very long time) because she never misses a beat. She always seems to be sunny and cheerful as well, which to me is the real clincher. I have recommended her to several colleagues who have also used her services and were very happy with the results. Highly recommend!”

Kungyet Tsun-Do

Sneak Peeks into Copywriting

Texas Real Estate Copy
Blog, Cool Stuff, Portfolio

New Portfolio Item: Texas Real Estate Copy

Blog

Which vs. That

Use which when a sentence could stand alone without what comes after the word:

She went to the grocery store, which wasn’t her favorite thing to do on a Friday afternoon.

Use that when a sentence needs what comes after the word.

Gorillas that eat lettuce are stronger than those that don’t.

 

 

Spam Email to Unique Web Copy
Blog

Unsolicited Marketing… UGH!

How I look at my computer when I get unsolicited marketing emails

I get unsolicited marketing emails all day, every day – almost as frequently as my cell phone rings with a telemarketer on the other end. (That’s seriously out of control.)

It made me wonder how many business owners are resorting to making unsolicited contact with potential customers.

Don’t.

Just don’t.

I put these people on my blocklist so their emails never come through again… and that’s exactly what will happen to you.

Check out what I get:

Hi,

I’m Rachel.

Would you be interested in acquiring an email list of “Running Enthusiasts” from USA?

We also have data for Tennis Enthusiasts, Basketball Enthusiasts, Boxing Enthusiasts, Health and Fitness Enthusiasts, Soccer Enthusiasts, Baseball Enthusiasts, Outdoor Enthusiasts, Students List, Apparel Buyers , Skiers Enthusiasts, Spa and Resort Visitors and many more.

Each record in the list contains Contact Name (First, Middle and Last Name), Mailing Address, List type and Opt-in email address.

All the contacts are opt-in verified, 100% permission based and can be used for unlimited multi-channel marketing.

Please let me know your thoughts towards procuring the Running Enthusiasts List.

 

Best Regards,

Rachel John

Research Analyst

 

We respect your privacy, if you do not wish to receive any further emails from our end, please reply with a subject “Leave Out”.

Or these, which I get every. single. day.

Hello

I visited your Blog web site earlier today and firstly wanted to congratulate you on the appearance, excellent content and accessibility I discovered there. I am looking for blog posting link on your website.

I have well-written unique article for your blog. I want my article on your blog sites.

Can you send me the price quotation regrinding guest/ sponsored post on your blog site?

If you have any questions or concerns, please don’t hesitate in contacting me by replying to this email. I will then get back to you within 24 working hours.

Thank you once again!

Luke

Thanks,

Luke

It just never ends!

Hi,

Hope you are doing well.

If you would like to improve your Business Reputation, Website rankings, visitors and inquiry rate through search engines then check out our services.

What we offer – Online Reputation Management:- 1. Online Reputation Analysis 2. Creating Positive Resources Online 3. Getting Negative Reviews Pushed Back to 3rd Page and under 4. Getting Only Positive Results on 1st, and 2nd as well as 3rd Page 5. Regular tracking of your top 30 Results on Google 6. Improving Star Rating and Reviews on Business websites 7. Customer Review Postings 8. Animated Video Creation and Submissions 9. On page Optimization of Website and Blogs (New Blogs will be created by us.) 10. Local Search Optimization 11. Social Media Activities like: Facebook posting & sharing, Twitter, LinkedIn, Pinterest etc.

Let me know if you are interested and we would be happy to share our Methods, Offers and Pricing etc.

Cheers…

Linda

Business Development Manager

Note: – If this is something you are interested, please respond to this email. If this is not your interest, don’t worry, we will not email you again

And people want me to link to them from my website (yeah, right)…

Hi Angie,

Would you be interested in publishing a unique, high-quality article that I provide for uniquewebcopy.com?

My name is Jeremy Johnson and I’m a real estate enthusiast and publisher of http://realestatecompanies.info/

I would only ask for a single link back to my site in a “about the author” section at the end of the article.

As you can see by the content on my site, I concentrate on expertise and quality.

Just let me know if you’re interested and I’ll get an article over to you ASAP.

 

Thanks!

Jeremy Johnson

RealEstateCompanies.info

How to Make a Link Open in a New Page if Your Site is Hosted by Zola Creative Media
Blog, SEO

How to Make a Link Open in a New Page if Your Site is Hosted by Zola Creative Media

If your site is hosted by Zola Creative Media and you need to add content with links embedded, you’ll need to format your links correctly within the template in order to get them to open in a new window.

Naturally, it’s always a good idea to have your links open in a new tab or a new window entirely; that way, you won’t risk losing your site’s visitors when they click an outbound link.

Here’s a short video on how to create outbound links that open in a new page when your site is hosted by Zola Creative Media.

<iframe width=”853″ height=”480″ src=”https://www.youtube.com/embed/0Lmv4KDd_to” frameborder=”0″ allowfullscreen></iframe>

Veteran Owned Business Directory - Link Directories Are BAD for Your SEO
Blog, Link Directories, SEO

VeteranOwnedBusiness.com: Selling Spam Links to Veterans (Don’t Fall for It)

As I was cruising Facebook this morning, someone asked me to elaborate on a comment I’d made on a link directory’s sponsored post. I don’t want to point any fingers (not really, anyway), but people who attempt to take advantage of veterans without caring about the consequences really piss me off.

What is VeteranOwnedBusiness.com Doing to Vets?

Here’s my take on what this Veteran Owned Business Directory is doing. They’re getting thousands (tens of thousands) of veterans to sign up for inclusion in their spammy link directory. However, they’re selling advertising because business owners don’t know any better than to buy.
Veteran Owned Business Directory Selling Ads to Vets - Link Directories Are BAD for Your SEO
Screenshot taken on 09 MAR 2016 from VeteranOwnedBusiness.com
I replied to the guy who asked me for clarification on the original post:
Sure – Google’s Matt Cuts, the head of the “Webspam Team,” says that link directories are bad news.
 
Google evaluates websites, in part, based on the company they keep. So if reputable sites (such as those with a .edu or .gov extension) are linking to yours, Google feels that you have something its searchers want to see.
 
If link directories, which Google considers to be junk, are linking to you, the Googlebot (Google’s crawler) will believe your site is junk as well.
 
Remember that Google has one mission: to make searchers happy. If they deliver junk sites, people will switch search engines. If they deliver high-quality sites, more people will use them.
 
It may not be fair, but if you have links from link directories and none from reputable sources (other websites with high value and those with .gov or .edu extensions), the Googlebot will think that your website doesn’t have anything that searchers will find worthwhile.
 
Part of Google’s core algorithm is called Hummingbird. Hummingbird comes into your site, determines what it’s about using technology called LSI, or latent semantic indexing. That’s how they can tell what it’s about and whether it’s going to be relevant to searchers.
 
The other parts of Google’s core algorithm are Penguin and Panda, which devalue sites based on their backlink profiles. (A link coming into your site is called a backlink.) If you have backlinks from directories that Google considers spam, you will have a problem with Penguin and Panda.
 
They use more than 200 metrics to determine whether a site is worth delivering to searchers, but having links from link directories is bad news – it’s a negative against you right out of the gate.
 
If it’s tough to get listed in a directory, such as it is to get listed in DMOZ, then it may not be a spam directory. However, free link directories, such as this one, may be considered spam by Google.
 
Here’s further reading if you’re interested:
 
 
 
 

Should Veterans Put a Link on VeteranOwnedBusiness.com?

The answer to whether veterans should put a link on VeteranOwnedBusiness.com is a resounding NO.

I am a veteran of Operation Iraqi Freedom 5 and Operation Iraqi Freedom 7-9.

If I wasn’t an SEO professional, I wouldn’t know any better… and I don’t expect any of the veterans listed on that directory to know better, either.

The fact is that there are companies that exist solely to prey on veterans. I’m not saying that this company didn’t have good intentions, but their service is anything but helpful.

If you’re a veteran (or anyone else, for that matter), steer clear of link directories unless you’re putting a link in DMOZ or another site that you’ve thoroughly researched. There’s no reason to take the chance on harming your site’s ranking — particularly when there are far better ways to rank in the search engine results pages, or SERPs.

Discover the Unique Web Copy difference today.

Contact Us

Let's get in touch

Free consultation

Call 808-542-5975 or email Angie@UniqueWebCopy.com for a complimentary consultation today.

Connect on LinkedIn

Let’s connect on LinkedIn, where you can view additional portfolio samples and we can chat about your needs.

Tweet with me

Let’s meet up on Twitter, where I’ll promote all of the copy I write for you.

The Unique Web Copy Team

Angie Papple Johnston

Angie Papple Johnston

Copywriter extraordinaire

Dave

Dave

Administration and research

Blog Posts for Lawyers

Blog Posts for Lawyers

A branch of Unique Web Copy

Base Rates

Matt Fakhoury, Chicago criminal defense attorney and Illinois expungement lawyer

“My firm has been working with Angie for almost a year, and she’s our go-to writer. She’s done extensive keyword research that’s been right on-target. I’d recommend her to any law firm who needs a little boost in the content department and a push on social media. She is reliable, professional, and very personable. Angie goes above and beyond the call of duty for her clients!”

Matt Fakhoury, Chicago criminal defense attorney and Illinois expungement lawyer
Sonya Sparkman, Realtor(R),Benchmark Realty, LLC

“Angie develops a great deal of content for the Bridgemore Village blog, and as the weeks have passed, we have watched it climb in the search engines. She sends screenshots of where we are, and we’re now beating our hottest competition. I highly recommend working with Angie – she will help your business get recognition and grow.”

Sonya Sparkman, Realtor(R),Benchmark Realty, LLC
Jason Yourofsky, Atlantis Mortgage

“When we needed 33 landing pages and a serious overhaul on our existing website copy, our designer recommended Angie, and we are so glad she did. She handled loads of research and immediately created copy that really connects us with our customers, and her SEO skills are top-notch; we’re able to reach a broader audience and convert more traffic than we could before.”

Jason Yourofsky, Atlantis Mortgage
Gabe Meranda, Gelman & Associates

“Angie has been working with our Toronto law firm for nearly two years to develop content for our website and help with our SEO. No matter what topics I have given her, she has consistently met deadlines and delivered articles that are well researched, well written and highly engaging. I would (and have) recommended Angie to others without hesitation.”

Gabe Meranda, Gelman & Associates

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